The worldwide cryptocurrency market is valued at $3 trillion. In percentage terms, the United States is clearly the most important crypto-asset market, with 16.58% market share at the end of September 2024, followed by India (9.44%) and Brazil (8.10%). In Italy, the market is valued €2.22 billion, and 1.35 million Italians have "invested" in cryptocurrencies for an average of €1,600. The figure pertains to last June and is increasing by 870 million (+64%) from 1.35 billion in June 2023. However, during the last year, there has been a pattern of significant gains followed by sudden price drops and noticeable volatility. In reality, the euro value of the total balance of virtual currencies fell from 1.35 billion at the end of June 2023 to 917 million euros in September of the same year. It then rose again to nearly 1.5 billion in December, and then skyrocketed to nearly 2.9 billion in the first quarter of 2024 (+92% in just three months). However, it fell back to 2.2 billion in June 2024, resulting in a contraction of 22.4% in just three months. Over 99% of cryptocurrency holders in Italy are individuals, with Millennials making up the largest segment at 37%.
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