Extra virgin olive oil is driving the growth in value of Made in Italy exports, with a 45% increase by 2024, ahead of cured meats (+10%) and cheeses and dairy goods (+9%), although wine remains the heaviest item, at 8.1 billion. This is Coldiretti's study based on Istat data on Italian area exports, which show the Italian agri-food sector closing the year with 69.1 billion, an all-time high. The positive sign is also present in all other major sectors of Italian cuisine, ranging from +6% for fresh and processed fruit and vegetables to +5% for pasta. In terms of export value, wine remains the most valuable item, with 8.1 billion. Fresh fruit and vegetables (6.5 billion), processed fruit and vegetables (5.7 billion), cheeses (5.4 billion), pasta (4.3 billion), oil (2.5 billion), cured meats (2.3 billion), and fish (1 billion) follow in that order. An asset of the national economy with all the credentials to meet the objective of increasing the annual value of agri-food exports to €100 billion by 2030, but which is currently weighed down by the threat of American tariffs. In fact, the hypothesis of an additional 25% tariff on Made in Italy agri-food exports threatens to result in a decrease in sales in the second reference market for Made in Italy food. American consumers would pay two billion more, including about €500 million for wine alone, approximately 240 million for olive oil, 170 million for pasta, and 120 million for cheeses.
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