The main objective behind the memorandum of understanding signed by Confimpreseitalia and the Italian Commissioner for Expo 2025 Osaka is the promotion and design of scientific and cultural initiatives related to innovation, growth, and internationalization of Italy’s micro, small, and medium-sized enterprises. Expo 2025 Osaka represents a valuable platform for fostering dialogue between creativity, industry, art, and work: an exhibition that aims to be a privileged occasion to tell the story of Italy, highlighting its high level of innovation and new technologies through integrated promotional projects held within the Italy Pavilion.

"Expo 2025 Osaka is an unmissable opportunity to strengthen the competitiveness of our businesses on the global stage. Thanks to the agreement with Confimpreseitalia, we are committed to promoting innovation, growth, and internationalization of our entrepreneurial fabric," stated Ambassador Mario Vattani, the Italian Commissioner for Expo 2025 Osaka. "The micro, small, and medium-sized enterprises that define our production and manufacturing system can once again take center stage, bringing the excellence of our craftsmanship to the world."