Hong Kong - ICE-Italian Trade Agency for the Promotion Abroad and Internationalization of Italian Companies has organized, in collaboration with Cinecittà for the General Directorate of Cinema and Audiovisual of the MiC, the collective Italian participation in "FILMART - Hong Kong International Film and TV Market," which will take place in Hong Kong from March 11 to 14, 2024. ICE Agency will set up an Italian Pavilion inside the Hong Kong Convention & Exhibition Centre. Organized by the Hong Kong Trade Development Council (HKTDC) - as stated on the ICE website - FILMART represents the largest Asian market for audiovisual content (cinema, TV, digital entertainment, etc.) and one of the main events globally, with over 800 exhibitors from 35 countries and approximately 8,000 visitors annually. The event includes a rich program of conferences, screenings, and networking events, along with the concurrent HAF - The Hong Kong Asia Film Financing Forum, dedicated to feature film projects in development. (9colonne)